A data strategy is a vision for how a company will collect, store, manage, share and use data. The MIT CISR Data Board provides the following data strategy definition: “a central, integrated concept that articulates how data will enable and inspire business strategy.” A company’s data strategy sets the foundation for everything it does related to data.
The ways most companies do business have changed dramatically. They are dealing with new circumstances, new insights, new questions, and new experiences. While everything is new and changing, they are dealing with the same data and are in need of a new context, a new way to bring data together. In this video, you’ll see David Corrigan, VP of Product Strategy at Informatica, explaining how your organization could take your data strategy to the next level with Intelligent Automation.